I turn business problems into working software. I scope it, design it, and build it.

I spent five years building a proptech startup, then ran product at a company working with the world's largest record labels.

Usually that's three people. With me it's one.

Product
Ran product at a music tech startup serving the world's largest record labels. Cut engineering out of 80% of its video production.
Design
Nine years designing every product I've worked on. Teams at 7shifts, Bettermode, and Tempo booked workspace through an app I designed.
Business
Five years as a proptech founder, after two running my own studio. A booking platform I built for a client made $11k in its first month.

Work worth talking about in detail

Workhouse NYC

$11k first month·~10 hrs/month back·live in 4 weeks

Visit website

Workhouse is a coworking space in New York City. Every booking ran through email and a spreadsheet, with someone checking a calendar by hand, quoting a rate, chasing payment.

I helped them replace it with a self-serve platform. Users select a meeting room and either drag across the hours they want or book the entire day. They pay on the spot, the booking lands on the meeting room's existing calendar, and they can cancel directly from the confirmation email.

It was live in under four weeks. In the first month it took $11,000 in bookings and gave the team back about ten hours a month.

“We went from a slow, manual booking process to a platform driving real revenue every month.”

Katy Teets Katy Teets Operations Manager, Workhouse NYC

Blurb.fm

Over 80% of videos ship without engineering·4 formats productized

Blurb makes content for record labels at scale, all of it headed for YouTube. When I joined, every video went through engineering. There was no dashboard and no interface.

I built the internal dashboard the team runs on. For comment videos, a track has thousands of YouTube comments, and only a few belong in the video. The dashboard decides which comments appear, the order they play, and how long each stays up. The team approves that before the video ships.

Engineering was in the loop on every video when I arrived, and on 20% of them when I left. The design team ships the rest now.

Products I've built

Sites I've designed

More coming soon
Design and code

Launch site for a Toronto furniture company. Designed and built around one job: taking reservations, with a refundable $50 deposit.

Hi, friend

I'm Jaime, based in Toronto .

I founded Worksimply , a proptech startup, an Airbnb for on-demand workspaces. Four years of cold emailing prospects, collecting rejection emails from investors, driving to locations to do photo shoots, and debugging the app at 11pm when it went down. Companies like 7shifts, Bettermode, Tempo, and Cognota booked workspace for their teams through us.

Before that I ran a development studio and grew it to five people. After Worksimply I ran product at Blurb , a startup working with some of the world's largest record labels. All of it turned into one skill set: I can take a product from a rough idea to something shipped, on my own.

I grew up in Monterrey, Mexico, and moved to Canada with my family when I was 18. My mother is Japanese, which gave me an early grounding in a culture built around mindfulness and simplicity, values I still bring into my work every day.

Something I remind myself of

“I must create a system or be enslaved by another man's. I will not reason and compare; my business is to create.”

— William Blake

What clients usually tell me

  • Workhouse NYC$11k in bookings, first month

  • AnysetiPad and iPhone app, shipping every week

  • Workplace One500+ tours booked

  • Colborne Golf & SocialOpening winter 2027

What it costs

You can own what I build, or rent it from me.

Own it

Me You

from $5,000 a month

or a fixed price per project

You pay while I build. The code and designs are yours.

Rent it New

Me You Jan Feb Mar

from $1,000 a month

12-month minimum

Works like any software you subscribe to. Nothing upfront, and I keep it running.

Experience

Blurb.fm Director of Product

2024–2026 Toronto, ON
Worksimply AI Founder & CEO

2023–2024 Toronto, ON
Worksimply Co-working Founder & CEO

2019–2023 Toronto, ON
Enso Digital Founder & Product Designer

2017–2019 Calgary, AB
Company Dates Role Location
Blurb.fm
2024–2026 Director of Product Toronto, ON
Worksimply AI
2023–2024 Founder & CEO Toronto, ON
Worksimply Co-working
2019–2023 Founder & CEO Toronto, ON
Enso Digital
2017–2019 Founder & Product Designer Calgary, AB

Tools I use every day

Things I Notice

I like noticing small details in architecture. These are close-ups I capture while traveling, usually on my phone.

Moments of Good Design

Short stories about everyday details that make things feel more human.

Education

University of Calgary Bachelor of Science (B.Sc.), Electrical Engineering

2010–2015
Springboard User Experience Design Bootcamp

2017
Institution Degree Years
University of Calgary
Bachelor of Science (B.Sc.), Electrical Engineering 2010–2015
Springboard
User Experience Design Bootcamp 2017